Daniel Clayton Braxton


Adjunct Assistant Professor in the Pratt School of Engineering

Program Director of Design at largest corporate design team in the world. Responsible for managing a team of 15 across multiple design disciplines for 6 strategic products including UX/IXD, Visual Design, Design Strategy, Front End Design, Content Design, & User Research Design for:
- IBM Watson Orchestrate (Special Projects)
- IBM Cloud Pak for Network Automation
- IBM Hybrid Cloud Mesh
- IBM SevOne
- IBM Edge Application Manager
I've been able to witness the program of IBM Design emerge since it's founding in 2013 as one of the inaugural members, later part of the Design Program Office, and now directing product teams utilizing the best practices applied to over 2500 designers in a 10 year period.

Appointments and Affiliations

  • Adjunct Assistant Professor in the Pratt School of Engineering

Contact Information


  • B.A. East Carolina University, 2013
  • B.A. North Carolina State University, 2007

Awards, Honors, and Distinctions

  • Top Managers Recognition Award. IBM. 2021
  • Red Dot Award - Product Design. Red Dot GmbH & Co. KG. 2019
  • Design Thinking Coach Badge. IBM. 2017

Courses Taught

  • EGRMGMT 576: Design Thinking and Innovation