Jon Reifschneider


Director, Professional Programs and Director, AI for Product Development Programs

Jon Reifschneider is Executive in Residence at Duke University’s Pratt School of Engineering where he serves as the Director of Masters Studies for the Artificial Intelligence for Product Innovation (AIPI) program and teaches in it.

Prior to joining the Duke faculty, Jon spent 15 years in management roles at data services and analytics companies. Most recently Jon ran the Weather Analytics division at the tech company DTN, where he and his team created predictive analytics systems that are now core to the daily operations of most of the largest transportation, aviation and energy utility organizations across the US and globally. As a member of the DTN executive team, he led his division through a period of substantial expansion and completed the successful sale of the company in 2017.

Jon holds a B.S. in Mechanical Engineering from the University of Virginia where he graduated first in his class, a Master of Engineering Management from Duke University, a M.S. in Analytics from Georgia Tech, and a Global MBA from EBS (Germany). He has lived, worked and studied in the United States, Luxembourg, Germany and India.


Appointments and Affiliations

  • Executive in Residence in the Pratt School of Engineering

Contact Information

Courses Taught

  • AIPI 501: AIPI Seminar
  • AIPI 504: Introductory Residency
  • AIPI 505: Mid-Program Residency
  • AIPI 510: Sourcing Data for Analytics
  • AIPI 520: Modeling Process and Algorithms
  • AIPI 530: AI in Practice
  • AIPI 540: Deep Learning Applications
  • AIPI 549: Capstone Practicum 1
  • AIPI 591: Special Readings in AI for Product Innovation
  • IDS 790: Special Topics in Interdisciplinary Data Science
  • MENG 550: Master of Engineering Internship/Project
  • MENG 551: Master of Engineering Internship/Project Assessment
  • MENG 552: Master of Engineering Supplemental Internship

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